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Our firm conducts focus groups as part of our partnership planning work. We also conduct focus groups for clients specifically interested in this type of service. These projects include:
Leaders Matter LLC, Florida, USA, 2010
Facilitated employee focus groups for television and radio properties in Vancouver and Calgary as part of an overall Rogers Media Cultural Assessment for Rogers Communications Inc.
University of British Columbia, Campus Sustainability Office, 2005
Facilitated faculty and staff focus groups as part of an overall social marketing strategy to foster sustainable behavior on campus.
Westminster Savings Credit Union, B.C, 2004
Facilitated employee focus groups to test options for a new Intranet service.
The City and District of North Vancouver, BC, 2003
Facilitated consumer focus groups to develop a comprehensive understanding of the changing demands for arts and heritage activities on the North Shore
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